The ALMA experience, chapter 3: Elevated Living

An interview with the creators of ALMA,
Frédéric Baron and Noémie Bourdin-Habert—

We continue our sit-down with the founders of ALMA to talk about architecture, landscape, and the experience of living in a place designed with care and intention.

I’m curious, who are your clients ?

Frédéric: You know, that’s funny, but we don’t really have “a type” of client at ALMA. We have seven nationalities, ages ranging from 28 to 78, and all kinds of professions from doctors or bankers to retirees. What they all share is the desire to own and enjoy a place of timeless elegance, hidden in nature, and yet close to everyday comforts. That’s when you can tell a design is truly timeless: when it resonates with people of different ages, cultures, and backgrounds.

What is the motivation to purchase in ALMA ?

Noémie: First and foremost, they purchase in ALMA because they genuinely love the architecture. We have even welcomed into the community people who had never heard of Huatulco before discovering ALMA. They seek comfort, privacy, a deep integration into the landscape and a place that is climate-resilient, yet adapted to the way we live in the 21st century.

Of course, they are also buying an address. In real estate, we often say the three most important factors are location, location, and location. So naturally, oceanfront properties remain a strong and reassuring investment, and something that owners, their families, and their guests will always enjoy. With pristine ocean views and an existing fisherman’s trail leading to the beach, the setting speaks for itself.

There is also a great sense of peace of mind in investing in a safe city, in a neighborhood that cannot become over-densified, thanks to the 2023 extension of the National Park

that completely surrounded the property, and the presence of unspoiled beaches. It reassures buyers who seek both emotional value and long-term appreciation.

It finally comes down to rarity. This type of architecture, this level of quality in this landscape, with this low density and at this price point, is extremely uncommon in Oaxaca and in all of Mexico.

What is it exactly that you call “the ALMA experience” ?

Frédéric: The ALMA experience starts very early. We like to think it begins with the discovery of the project. For example during a site visit, we always introduce potential buyers to a number of new birds and tree species, show them the whales or observe the milky way when coming back at night. When new to Huatulco, we take the time to show them the town, its neighborhoods, and some of its hidden gems. We love taking them to your village-to-table dinner in Zimatán, for example, because it reflects the passion behind some of the most inspiring local initiatives.

Now of course, the most meaningful experience will begin once their property is delivered. Noemie and I are both deeply inspired by unique hotel experiences, and ALMA was designed as a private, residential interpretation of that spirit.

Our clients are never numbers; they are people we get to know personally. Our relationship often goes beyond an investment, and that is the beauty of building a small community. In short, the ALMA experience is a journey we designed from discovery to delivery, and the care we put into every detail to make it both simple and beautiful.

Alright, so tell me, what will it feel like, once you live in ALMA?

Noémie: That’s an excellent question, and not always easy to describe because it is mostly sensorial.

Entering ALMA feels like entering a refined, low-density resort. The access gate is spacious and surrounded by trees and gardens. You hear insects and birds, you are in the shade, and everything feels calm. Unhurried. And instantly, you feel welcomed, not controlled. From that point on, all that you see, hear, and smell has been carefully considered.

You reach your home with your own car, driving sometimes at trunk height, sometimes at foliage height. You park under or next to your property, always in the shade. No golf carts, no valet, no waiting, and no long walks necessary. You simply drive home, easily and privately.

Entering your home, you step into a sophisticated place that combines high-end materials and a strong architectural signature. Steel structures bring a modern touch, while wooden ceilings add warmth and a tropical character. The natural scent of the wood immediately creates a feeling of comfort and belonging. And whether it is a two-bedroom apartment or a four-bedroom Villa, the only difference is in the size. The exact same attention to detail and the same materials are used throughout.

The properties open widely to nature, with green buffers on each side and ocean views framed by native trees, which gives the feeling of living in a nest among branches and birds. Protected, yet open. And you feel like it, just close it all and turn on the A/C to watch a movie.

When using the amenities you choose how social you want to be. You can meet people by one of the large lap pools, or enjoy complete privacy at the spa, which is privatized upon reservation and dedicated only to you and your guests.

When night comes, the lighting is kept to a minimum to respect the fauna and flora. So, you hear cicadas, see fireflies, and you can admire the stars. It is a rare privilege today, and one that quietly reminds you where you are.

To design this experience, we drew inspiration from the most refined hotel environments we know. For example, a concierge is available to arrange anything from a private chef to transportation or cultural experiences, so owners feel supported without ever losing their independence and privacy.

And finally, it is also about knowing us personally and trusting the level of care and standards we bring to every detail. We safeguard each moment of the experience and never rush it. Because just like good food never comes from a microwave, a truly meaningful place can only be created with time, care, and intention.

It is a philosophy that has naturally been recognized, with ALMA being nominated and awarded six times in 2025, including in the Residential Luxury category, alongside some of the most prestigious branded residences and resort properties in the world.

For more information: http://www.alma-huatulco.com

 

 

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